In the fast-paced world of digital marketing, data is your compass, guiding you toward informed decisions and successful strategies. However, just like a map riddled with confusing paths, unclean data can lead you astray, hindering your progress and muddling your insights. In this blog post, we’ll navigate through the terrain of common digital marketing data […]
Take it from Barbie: A Masterclass in Loyalty Marketing
Thanks to a strong performance at the box office and a juggernaut marketing strategy, Barbie is everywhere right now. The iconic, decades-old brand simultaneously reinvented itself with a 2023 blockbuster hit movie while building upon a loyal customer base and reputation. Of course, having a healthy marketing budget, say $150 million, also helps. Still, there […]
March Basketball Madness Challenge
To tip-off the 2023 Men’s College Basketball Championship Tournaments, we’re having a friendly, little competition of our own. There are two ways to play. First up is our 3-Point Contest—just make three predictions to compete. Second, for serious college basketball fans like us, we’re running a free Tournament Bracket. You can enter both or just […]
BIW ’22 Response Labs’ Panel: Make Every Message Matter
One for the digital history books (guess that’d be the internet), Baltimore Innovation Week 2022 was an amazing weeklong event! Thanks to the heroic efforts of the ETC (Emerging Technology Center), the week brought together industry leaders across technology, science, education, start-ups, entrepreneurs, business, government, marketing, social activism, and everyone in between. The Response Labs […]
New & Industrious D.C. Metro Area Office for RL Media Team
We recently opened a new satellite location in Arlington, Virginia, just across the Potomac River from Washington, D.C. Thanks to our real estate friends at Industrious, our Media Team now has a dedicated office with all the best technology hookups and amenities galore. The building itself is set in the bustling and beautiful Clarendon town […]
Katie Scott Amplifies Response Labs’ Creative Power⚡️
After an expansive search to find a Senior Digital Designer with the right mix of brains, talent and personality, Response Labs adds another creative pro to its fold. We’re excited to announce the addition of Katie Scott to our emerging creative division. With over 12 years of brand building and graphic design experience, Katie has […]
Response Labs Levels Up with Three Promotions
Response Labs, the Digital CRM and Loyalty Marketing Agency, recently announced three key promotions that create depth in its Digital Technology and Account Services teams. Stephen Cases, Toni Weaver and Christopher Kayser each take on elevated roles within the company.
Stephen Cases Joins Response Labs
The addition of Stephen Cases, Senior Solutions Architect, bolsters Response Labs’ Production team. Stephen adds a wealth of knowledge in coding, Marketing Cloud, and software development that will aid in developing Marketing Cloud solutions for our clients. “This is another huge addition for Response Labs,” said Brian Langston, Co-Founder and CTO. “Stephen’s expertise and technical […]
Amy Gosen Brings New Zen to Response Labs Team
Response Labs has seen rapid growth recently. We quickly recognized a need for a highly talented person to help run the office with agility, flexibility and intelligence. Enter Amy Gosen, Office Manager.
Nick Mello and Ashley Brown – New Dynamic Duo Added to Client Service Team
Nick Mello and Ashley Brown, who have known each other for over a decade, joined Response Labs as they continues their growth spurt.
