Response Labs Dedication to Email Marketing Stands Up Against the Best Email Designers in the US The annual Litmus Email Excellence Awards took place this past fall. These awards celebrate exceptional email campaign design and work featured in numerous categories. This year Response Labs submitted the first issue of our “From the Lab!” Newsletter from […]
Let Your Customers Set the Pace for Emails with Preference Centers
How much easier would life be if people just told you what they want? As great as that might be, we’re still a long way off from that in the real world. In digital marketing, however, we can know exactly what people want from our email communications. Preference centers can be effective in keeping customers […]
Bruce Norby Adds Depth to Response Labs’ Client Service Team
The newest addition to Response Labs is Bruce Norby, joining as Account Director on our Client Services team. Bruce’s experience in loyalty marketing spans two decades across numerous industries—travel and hospitality, financial services, health care, pharmaceutical, agriculture, tech services, and more. “Adding Bruce’s exceptional background to our team is fantastic,” remarked Jen Aldinger, Partner and Director […]
Response Labs’ Media Team Grows With Addition of Elizabeth Woods
With over nine years of marketing strategy, sales and media experience, Elizabeth “Liz” Woods joins Response Labs as Media Supervisor. “Her plethora of knowledge and competencies, along with her positive attitude, makes Liz an exceptional fit for our growing agency,” shared Media Director, Leigh Jacobs. “I’m thrilled to have Liz on our newly-established Media team!” Through […]
Response Labs adds “Jersey Girls” Deana Fitzgerald and Toni Weaver
Continuing to grow, Response Labs’ Client Service team welcomes a pair of dynamic new account members, Deana Fitzgerald and Toni Weaver. “Adding these two is a huge gain,” said Jen Aldinger, Partner and Director of Client Service at Response Labs. “They both bring omni-channel experience for major retail brands, as well as processes and personality to […]
Stephen Cases Joins Response Labs
The addition of Stephen Cases, Senior Solutions Architect, bolsters Response Labs’ Production team. Stephen adds a wealth of knowledge in coding, Marketing Cloud, and software development that will aid in developing Marketing Cloud solutions for our clients. “This is another huge addition for Response Labs,” said Brian Langston, Co-Founder and CTO. “Stephen’s expertise and technical […]
Amy Gosen Brings New Zen to Response Labs Team
Response Labs has seen rapid growth recently. We quickly recognized a need for a highly talented person to help run the office with agility, flexibility and intelligence. Enter Amy Gosen, Office Manager.
Nick Mello and Ashley Brown – New Dynamic Duo Added to Client Service Team
Nick Mello and Ashley Brown, who have known each other for over a decade, joined Response Labs as they continues their growth spurt.